As an SEO consultant, I thrive on helping businesses boost their online visibility and achieve their digital marketing goals.
My Journey and Process
My journey as an SEO consultant began with a fascination for how search engines work and the significant impact they have on a company’s success. Today, I leverage this passion and expertise to create tailored strategies that drive organic traffic and enhance website rankings, improving a business’ digital marketing strategy.
1. Website Audit
When I start working with a new client, my first step is to conduct a comprehensive website audit. This allows me to identify any technical issues that might be hindering performance. From site structure and page load speed to mobile-friendliness and broken links, I meticulously analyse every aspect to ensure the website is optimised for both users and search engines.
2. Keyword Research
Keyword research is a critical part of my process. Understanding the terms and phrases potential customers use to search for products or services is essential for targeting the right audience. I utilise various tools to find high-volume, low-competition keywords that can significantly improve search visibility. By integrating these keywords strategically into the website’s content, I help businesses connect with their target market more effectively.
3. Create Engaging and Relevant Content
Content creation and optimization are also areas where I provide substantial value. Collaborating with content creators, I ensure that the material not only engages the audience but also adheres to SEO best practices. This includes the use of targeted keywords, internal linking, and compelling meta descriptions.
4. Link Building
Link building is another crucial aspect of my SEO strategy. By securing high-quality backlinks from reputable websites, I help increase a site’s authority and improve its rankings. This involves outreach and relationship building, ensuring that the links are both relevant and valuable.
Staying up-to-date with the latest SEO trends and algorithm changes is a vital part of my role. Search engines continuously evolve, and I make it a priority to adapt my strategies accordingly. Regular reporting and analytics are integral to my approach, providing clients with clear insights into their progress and the effectiveness of the strategies implemented.
As an SEO consultant, my goal is to deliver customised, effective SEO solutions that drive growth and success for businesses. Through a meticulous and adaptive approach, I help clients achieve higher visibility, attract more organic traffic, and ultimately, increase their revenue.
Let’s Get Started
Ready to take your business to the next level with digital transformation? Contact me today to schedule a consultation and discover how my expertise can help you achieve your goals. Together, we’ll unlock the full potential of your business in the digital age.
Transform your business with Craig Johnson’s SEO Consulting services. Let’s have a chat and turn your business dreams and goals into reality.